Temporary Timber Structure

Location Metro Toronto Convention Center
Status Completed
Service Creative Direction
Sectors Pop-up Retail
Area 200 Sqft
Client GTA General Contractors

The design team at RZ Interiors were tasked to design and execute a temporary structure that would be assembled and disassembled in a fairly short period of time. This temporary structure was designed for a great build partnership with GTA GC. In order to combine both the field of Interior Design and Building Construction, the theme of “ Functional Timber Structure” was developed early on in the design phase.

Due to the time limitation for install and the budget allocated, the idea of modular structures came into place to create a system of modules out of 2”x 2” wood studs that could be assembled at location. The equally divided modules all served a different purpose while keeping a consistent overall measurement. The exhibit was space planned and designed in a way to create a homey and cosy feel as if visitors are coming in for a casual conversation with the exhibitor.
2 Modules were dedicated to planters to attain a biophilic feature, 4 modules used for signage, branding and service description. A single module used for TV display of design + build projects, Perpendicular to the signage, minimal with a muted palette of accessories were displayed to create a focal point due to the traffic flow of users.In the center, multiple platforms with varying heights were displayed to not only create interest for the exhibition visitors but to also hold an espresso machine, flyers, and few accessories.
The design team executed a timeless exhibit with the use of simple building materials to showcase how multiple functions can be added to even the smallest of spaces.